GCOW SPRING EDUCATION DAY
“Food & Beverage Operations for Your Course — Which Model Works Best for You?
Tuesday, March 24, 2026
10:00 a.m. – 3:00 p.m.
Western Lakes Golf Club
♦ Click here for invitation and registration form!
♦ Click here for Sponsorship Opportunities!
♦ Click here for info on the Wisconsin Restaurant Associations Midwest Food Expo @ State Fair Park in West Allis, WI. on 3/11/26. GCOW members invited!
Why This Matters
Food & Beverage operations can significantly impact your bottom line. Learn how the right F&B strategy can increase overall course revenue by 15–25% through smarter menus, staffing models, technology, and event-driven sales.
Program Highlights
Wisconsin Hospitality & Tourism Update
Kristine Hillmer, President & CEO, Wisconsin Restaurant Association
Legislative updates, tourism impact, and alcohol trends affecting golf operations.Food & Beverage Revenue Beyond Golf
Ideas to generate revenue from weddings, events, non-golfers, and specialty F&B programming.Panel Discussion: Which F&B Model Is Right for You?
Explore In-House, Exclusive Catering, BYO Catering, and Limited Kitchen models with real-world insights from Wisconsin golf course operators and catering professionals.Networking Lunch & Open Discussion
Connect with peers and GCOW leadership on F&B and overall golf course operations.
Schedule at a Glance
9:00 a.m. – Registration
10:00 a.m. – Education Sessions
12:30 p.m. – Networking Lunch
1:30 p.m. – Panel Discussion
2:30 p.m. – Open Discussion
3:30 p.m. – Social & Cash Bar

